http://www.corda.com/

The organization, a provider of online business technologies, had good website traffic but encountered difficulty in succinctly communicating unique features and benefits of products to increase quality and quantity of hot leads. A HookTour was placed on the home page taking up almost a quarter of the space. They said:

“We found the Hook Tour very easy to place, it was no problem for our web master, it was just like placing a link…we would recommend BSC to any company who is serious about generating new business. We have increased our conversion rate from around 2 to 20 odd percent!”

http://www.hirevue.com/

HireVue Inc. is a world leader in remote web-based job interviews with video technology. The company was in need of a simple but effective way to communicate their concept online, as their visitor conversion rate was less than one half of one percent. After their HookTour was installed, that rate increased to a staggering ELEVEN percent. A child could do the math, it’s just a no-brainer! Mark Newman, CEO, said:

“ Before we implemented the HookTour we had perhaps one or two people per week contact us directly via our website, that has increased to four to five enquiries per day…”